The Future of TV

5 Years ago I did my own research and I have prepared a presentation „The Future of TV” – that was in 2007. That was my personal subjective look and interpretation of what is happening and how new technologies are changing the media industry. My presentation based on polish and eastern markets experience. I have formed several question and try to answer them...

5 Years ago I did my own research and I have prepared a presentation „The Future of TV” – that was in 2007. That was my personal subjective look and interpretation of what is happening and how new technologies are changing the media industry. My presentation based on polish and eastern markets experience. I have formed several question and try to answer them...

(R)evolution Is ON !

5 Years ago I did my own research and  I have prepared a presentation „The Future of TV” – that was in  2007

That was my personal subjective look and interpretation of what is happening and how new technologies are changing the media industry

My presentation based on polish and eastern markets experience

I have formed several question and try to answer them:

1) Passive Viewer VS Active Viewer

A: Growth of Active Viewer approach

2) Content for free or billet?

A: Free for consumer – add sponsor model

Reklama

4) User Generated Timetable or Stream Signal

A: UGT

5) Thematic Channels VS All around Channel

A: Specialization

6) What is gone be the outcome of  Shifting social user experience from social media to classic media

From classic distribution model most popular in TV history

  1. Free for viear  (add sponsored)
  2. Payed tv

The end of this Era is introduction new devices to mass user – computers, laptops, desktops, tablets, ipads

Viewr forced us to change and the rules of the game were changing

On top of classic distribution many new channels have grow

Internet – Stream / Vod / UGC / Social Sharing / Aplications

Mobile – Stream / Vod / UGC/ Aplications

Cyrowa Tv Satelitarna – Stream / Vod

I am very proud to announce that i wasn’t mistaking! Most of my projections are speeding up fueled by huge growth of technology which is getting more advance and less expensive each year.

When  I was writing the presentation – facebook was just starting in Poland and social media was new unknown trend.

Variety of  Buissnes Models

  • Stream Free to air- Add Sponsor
  • Stream Pay Tv – pay by consumer
  • Stream Pay Tv – pay by distributer
  • Vod Free to consumer– Add Sponsor
  • Vod – Transactional
  • Vod – Subscription
  • Premium Interaction
  • Try&Buy
  • Reproduction for New Media Channels

and many other viration…

(R)evolution on TV – IPLA! What is ipla?

Ipla is the biggest Polish internet TV – considering its rich offer and the time users spend on watching it. It offers both highly quality live broadcasts and thousands of VODs from most popular generes: e.g. series, music events, TV shows and sport events.

Ipla’s users may communicate with each others using built-in chat making comments on the watched video or live transmission. Ipla application is free and ready to download from the website .

Ipla is available on Windows, Linux, Mac OS, iPhone, Android, iPod Touch, iPad, TV Panasonic Viera, TV Samsung, LG, Philips, Sony and TOYA cable TV.

We are cross-platforms oriented, cross platform consumptions and content “cross-platform traveling”

The largest database of legitimate content on the Polish Internet:

Ipla offers video materials, live events, linear broadcasting known from the biggest Polish and International TV stations and content providers, including:

TV content providers

Feature movies providers

Providers of sports rights

  • Polsat
  • Polish National Television (TVP),
  • MTV,
  • TV4
  • TV Biznes
  • Superstacja
  • Polsat News
  • Cartoon Network
  • 4FunTV
  • Polsat Cafe
  • Wedding TV
  • Polsat Play
  • Polsat Sport
  • Polsat Sport Extra,
  • Paramount
  • Dreamworks
  • Warner
  • Content Media Corporation
  • Monolith
  • SPI (Kino Świat)
  • BestFilm
  • Dorcel
  • UEFA
  • FIFA
  • CEV (Confédération Européenne de Volleyball)
  • Ekstraklasa
  • Plus Liga
  • X-treme video

… as also we are approve by major Hollywood studios.

Sporting events at iplaSPORT:

iplaSPORT thematic Channels is the largest sports center in the Polish Internet. The channel offers more than 200 hours of live transmission from playing fields, sports halls and stadiums. Huge base of VOD content and replays of sports games are waiting for the fans.

In iplaSPORT channel you can find content related to: football, handball, volleyball, boxing, Mixed Martial Arts and many, many more,

In ipla users can watch T-mobile Football Extraleague, Champions League, (UEFA) European Football League, Polish Volleyball League – both men and women, hottest boxing events and Mixed Martial Arts

More than a thousand of feature movies at iplaFILM:

iplaFIlm is one of the channels in ipla. It is the largest online cinema in Poland and offers more than a thousand films, including Hollywood blockbusters, European and Polish cinema super productions

Channel has been operating since December 2009, steadily increasing its offer. The offer of a film can be used not only for computers but also televisions connected to the Internet.

All movies are DRM protected,

Movies are offered in transactional and subscription models

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